In 2019 I had my son, left a job that I loved, & moved my family from NYC back to my hometown in Missouri. I believe that it takes a village to raise a child and wanted my parents and siblings to have a hand in his upbringing — as well as aunts, uncles, cousins, second cousins...you get the idea.

Before his birth, I had been warned that postpartum depression could be triggered as the attention mothers receive during pregnancy is almost immediately shifted to their baby. I was lucky to have a good experience, but knowing to brace myself for this swift change during a very emotional/transformative/exhausting time in my life was really valuable.  Even small moments of self care and helpful gestures became significant, and this was when I knew I wanted to create a space focused on caring for parents during and following childbirth.

Like many expectant mothers I spent HOURS (probably days) researching items that were safe, effective, and necessary.  From food to beauty products and clothes to clutter - everything was inspected under a new lens.  As time passed my research continued, and Birth Order was conceived as a way to put what I’ve learned to good use.  

As a company, we aim to create a gifting experience that helps guide friends and family to support your journey with the same thought and care of a mother who has already done the research. And, are committed to offering safe, sustainable, and practical items, all with the intent of enhancing the experience of new parents.  No filler, less waste, ethically researched and delivered straight to your door.  

The biggest gift we provide may just be that no one will have to ask what they can do for you!